Director, GEA Interactive
Tech geek Adam Lane 24, is a director of digital strategy outfit GEA Interactive. He is responsible for creating and maintaining the online presence of artists including Angus & Julia Stone, Cage the Elephant, Decemberists, Empire of the Sun, Evermore, Faith Hill, Gotye, Hugh Evans, Kasey Chambers, Missy Higgins, Papa vs Pretty, Paul Dempsey, Something For Kate, Tim McGraw, Van She and The Vines. As a programmer, he develops websites and configures servers for promoters, venues and festivals including Splendour In The Grass and understands what it takes to develop a valuable online identity and communicate that brand to audiences and fans.
Adam appears on the 2012 Face The Music session: